We did a station domination for the campaing lanuch in Times Square.
Art Direction, Design, Illustration. With additional design by Gordon Chislett and JP Regalado.
I worked with Matthew Jerret and Tim Flood, the Executive Creative Directors of the Arnold New York office to define a visual language for the Hello Happy campaign. To launch it, we took over the subway station under Times Square in New York City.
We did a station domination for the campaing lanuch in Times Square.
Art Direction, Design, Illustration. With additional design by Gordon Chislett and JP Regalado.